[Metrics Aggregation Report] Enhanced Offer Performance Analysis

We understand that accessing historical data on offer performance has been a crucial need for many of you. Often, this task has required manual analytics or Customer Success support, especially for those with extensive campaign histories.

To address this, we are thrilled to introduce a new feature in our Metrics Aggregation Report (MAR): segmentation based on incentive combinations. This enhancement is designed to streamline your analysis process by focusing specifically on combinations of Advocate Referral Incentives and Friend Incentives for new customers. It is designed for campaigns with a clear structure of one referrer incentive and one click incentive for new customers, without any split tests affecting these incentives.

Key Benefits:

1. Enhanced Efficiency: This new segmentation parameter will significantly reduce the manual workload involved in analyzing historical data, allowing for quicker and more accurate insights.
2. Targeted Analysis: By segmenting data based on specific incentive combinations, you can now easily identify trends and performance metrics that matter most to your campaigns.

We are confident that this update will make your campaign analysis more efficient and impactful, allowing you to focus on what you do best—growing your business.